Major Newspapers Shift Focus from 2024 Endorsements

USA Today and its over 200 affiliated newspapers, owned by Gannett, have decided not to endorse any presidential candidates for the 2024 election, choosing instead to focus on local and state issues. This decision aligns with similar stances by major publications like The Washington Post and Los Angeles Times, which have also refrained from endorsing national candidates due to concerns about perceived media bias. The move has sparked internal backlash and subscription cancellations at some outlets, particularly among readers who expected these endorsements. The rationale behind this trend is a belief that America's future is determined through local governance and that providing unbiased facts empowers readers to make informed decisions. In contrast, celebrity endorsements continue to play a role in the campaign, potentially influencing voter engagement, especially among younger demographics. While endorsements for candidates like Kamala Harris and Donald Trump by celebrities are on the rise, the ultimate impact on election outcomes remains uncertain.