Republican Senator Ted Cruz has secured a third term in the U.S. Senate by defeating Democratic challenger Colin Allred in one of Texas's most expensive congressional contests ever. Cruz maintained the Republican stronghold in Texas, continuing a 30-year streak of statewide victories. The race was notably competitive, with both candidates collectively raising over $166 million, surpassing previous records. Despite Allred's efforts to appeal to moderate voters and his attacks on Cruz's stance on immigration and reproductive rights, Cruz's campaign successfully rallied his base with a focus on border security and traditional values. Cruz managed to retain significant support among women and Latino voters, crucial demographics that contributed to his victory. The outcome underscores the challenges Democrats face in flipping traditionally red states like Texas.