The White House has hosted its inaugural Creator Economy Conference, gathering over 100 digital creators and industry professionals, including President Joe Biden, to discuss pressing issues in the creator economy such as AI, mental health, and pay equity. The event marks a significant engagement by the Biden-Harris administration with the rapidly growing sector, which is estimated to involve approximately 50 million content creators globally and contribute $250 billion to the global economy, projected to increase to $480 billion by 2027. High-ranking officials, including Deputy Treasury Secretary Wally Adeyemo and White House Domestic Policy Advisor Neera Tanden, participated in discussions aimed at addressing the unique challenges faced by digital creators. The conference reflects an ongoing effort by the administration to adapt to the changing digital media landscape and the influence of platforms like TikTok in reaching young voters. With bipartisan concerns regarding data privacy and regulation of social media, the White House is keen to ensure creators have a voice in shaping policy that affects their industry. This event is a part of broader efforts to engage with the digital community, including regular briefings and events tailored specifically for creators.