Cracker Barrel $5 All-You-Can-Eat Pancakes Sept. 26

Cracker Barrel is marking National Pancake Day on Friday, Sept. 26, 2025, by offering $5 all-you-can-eat buttermilk pancakes for dine-in guests at its more than 660 locations, with Rewards members getting free early access on Sept. 25. The first plate includes three pancakes topped with butter and syrup, refills come in two-pancake increments (no sharing), and the pancakes are described as “crispy on the outside, soft on the inside,” mixed fresh each morning and griddled to order. The chain will also run an October football promotion with Indianapolis Colts lineman Quenton Nelson offering a free side of pancakes with any entrée to customers who wear a team jersey or present a same-day game ticket stub. The promotion is part of an effort to rebuild customer trust after an August redesign and new-logo rollout drew heavy backlash; Cracker Barrel reverted to its classic “Old Timer” logo and paused remodels. Executives reported about an 8% drop in visits and roughly a $30 million sales impact over the summer after the redesign announcement, and the company said it will close 14 Maple Street Biscuit Company locations in fiscal 2026.