Democrats Embrace Social Media at Convention

The Democratic National Convention has embraced the influence of social media, credentialing over 200 content creators to help boost Vice President Kamala Harris' presidential campaign, especially among younger voters who favor platforms like YouTube and TikTok. Senate Majority Leader Chuck Schumer rallied support for Harris, emphasizing the importance of securing a Democratic majority in Congress to enable her agenda and prevent former President Donald Trump's return to the White House. Schumer expressed optimism about the upcoming elections, noting that Harris could connect with middle-class voters and highlighting her prosecutorial skills. He also mentioned potential legislative strategies to close loopholes that could support Harris' economic proposals without worsening deficits. The convention marks a significant shift in the media landscape, with influencers gaining more prominence compared to traditional journalists, who have faced reduced access and resources at the event. This new dynamic is reflective of changing voter engagement strategies as the Democratic Party seeks to revitalize enthusiasm ahead of the November elections.