Dallas Wings secure TV deal with KFAA

The Dallas Wings have signed a new broadcasting deal with Tegna's KFAA, marking a significant shift as they join the same local television network as the NBA's Mavericks. This agreement ensures that all Wings games not aired nationally will be available in the Dallas-Fort Worth area on KFAA, with some games potentially airing on WFAA. The move comes as the team prepares for its relocation to a renovated arena in downtown Dallas next year and follows a difficult previous season. The partnership includes the first rights fee payment for the Wings, reflecting the growing value of WNBA content. Wings CEO Greg Bibb emphasized the transformative nature of this deal amidst a surge in the popularity of women's sports. The team also recently won the WNBA draft lottery and holds the No. 1 draft pick, further enhancing its prospects for the upcoming season.