National Coffee Day: Promotions and Local Spotlights

National Coffee Day on Monday, Sept. 29 prompted coast-to-coast promotions and media features highlighting coffee culture and local roasters. National and regional offers included Prevail Coffee's one-day promo (code “COFFEEDAY” for 25% off online or a $5 in-store coupon) and Dunkin’s Dunkin×Urban Outfitters capsule collection timed to the holiday. Local TV segments from Atlanta, Sacramento and Miami showcased neighborhood cafés and roasters and encouraged viewers to engage with local food-and-drink scenes. Spotlighted shops included Cortadito Coffee House at the Flamingo Las Vegas (demonstrating Cortado vs. Cortadito), DD Mau in St. Louis (Vietnamese coffee made with Café Du Monde and sweetened condensed milk) and Knoxville’s Five and Hoak with craft flavors like Bourbon Spice and Vanilla Whiskey lattes. Bonanno’s Bagels in Sarasota introduced a new 34oz “Fluffy Ghost Coffee Bucket,” and coverage ranged from Smithsonian photo features to Distractify’s look at National Coffee Day’s origins (officially recognized in 2009) and related online memes.