Following Taylor Swift's endorsement of Vice President Kamala Harris, her popularity has significantly declined among Republican voters, with 47% expressing negative views, up from 26% last year, according to a recent NBC News poll. Overall favorability among all registered voters has dropped from 40% in 2023 to 33% this year, with a noticeable decrease in positive attitudes among independents as well. Although Swift's approval rose slightly among Democrats from 53% to 58%, the backlash from Republican circles has overshadowed this gain. Swift's endorsement, made after a presidential debate, was intended to clarify her political stance amid misinformation. In light of her declining support, political analysts suggest that engaging in the political arena may come at a cost to her fanbase. Trump reacted to her endorsement with a public statement expressing his disdain, further highlighting the political divide surrounding her recent decision.