Trump Media Plans $2.5 Billion Bitcoin Treasury With Institutional Investors

Trump Media and Technology Group, the parent company of Truth Social, announced plans to raise $2.5 billion through a private placement involving approximately 50 institutional investors to establish one of the largest Bitcoin treasuries among publicly traded companies. The offering comprises $1.5 billion in common stock and $1 billion in convertible senior notes, with the funds intended to create a Bitcoin reserve aimed at enhancing financial independence and protecting the company from perceived financial discrimination. CEO Devin Nunes described Bitcoin as an "apex instrument of financial freedom," framing the acquisition as a "crown jewel asset" and part of a broader strategy to expand within the 'America First' economic ecosystem. This move aligns with President Trump's evolving stance on cryptocurrency, contrasting his earlier skepticism, and follows his administration's softer regulatory approach toward the crypto industry. The Trump family’s broader crypto activities include ventures such as a fintech platform, a crypto exchange, stablecoins, bitcoin mining, and digital asset ETFs, which have drawn criticism from Democrats and watchdog groups. Meanwhile, Trump Media's stock has experienced volatility amid these developments, reflecting investor reactions to the company's crypto-focused strategy and the upcoming 2024 presidential election.