Apple Online Store Launches With New Features in KSA

Apple has launched its online store and dedicated app in Saudi Arabia, introducing direct sales and support with Arabic language services for the first time in the Kingdom. Customers now have access to the full range of Apple products, can configure Macs to order, create custom Apple Watch combinations, and use features like free Arabic and English engraving, flexible payment options, and trade-in programs. This launch marks a shift from purchasing through authorized resellers and reflects Apple's push to enhance the local retail experience. The expansion includes plans for several physical Apple Stores in Saudi Arabia by 2026, with a flagship store at Diriyah, a UNESCO World Heritage site. The move builds on Apple's educational investments in the region, including the Apple Developer Academy in Riyadh. The new offerings underscore Apple's commitment to localized services and technological growth in the Gulf.