President Trump Signs Bipartisan Take It Down Act Targeting Nonconsensual Deepfakes

President Donald Trump signed the bipartisan Take It Down Act into law, which imposes stricter penalties for distributing non-consensual intimate imagery, including AI-generated deepfakes. The legislation, introduced by Senators Ted Cruz and Amy Klobuchar and supported by First Lady Melania Trump, mandates websites and social media platforms to remove such content within 48 hours of victim notification and delete duplicates. The law aims to address the harms faced by victims, particularly teenagers, and has drawn bipartisan support, though some critics express concerns about broad language potentially affecting free speech. The act stands out as a rare federal regulation requiring internet companies to take active roles in removing revenge porn and deepfake content, with major platforms like Meta expressing support. The measure was inspired by a case where Snapchat delayed removing an AI-generated deepfake of a minor. Overall, the Take It Down Act represents a significant step toward protecting individuals from online intimate image abuse in both real and artificial forms.