Shopify Shuts Down Kanye West's Yeezy Website

Shopify has shut down Kanye West's Yeezy website after it began selling a swastika-emblazoned T-shirt as its sole product. This move followed a Super Bowl ad aired by Ye, formerly known as Kanye West, directing viewers to the site. Shopify cited violations of its terms of service, noting the merchant's failure to adhere to authentic commerce practices. Ye's recent behavior, including antisemitic rhetoric and controversial social media posts, has drawn widespread condemnation. The rapper's actions have resulted in the deactivation of his X account and his music booking agent severing ties. Ye's website takedown underscores the platform's commitment to enforcing its community guidelines despite previous criticisms over hosting offensive content.