Bluesky Gains Users After U.S. Elections

Following the recent U.S. elections, Bluesky, a social media platform created by former Twitter CEO Jack Dorsey, has experienced a substantial influx of users, surpassing 16 million as individuals migrate from X, previously known as Twitter. Discontent with X's content moderation policies under Elon Musk, especially amid rising concerns over misinformation, has driven this shift. Bluesky's user-friendly features and customization options, such as tailored feeds and enhanced moderation tools, have attracted those seeking a more controlled social media experience. In particular, the platform saw a daily addition of around one million users post-election, a stark contrast to X, which saw a significant drop in user engagement. This trend is mirrored by other platforms like Mastodon, further indicating a growing dissatisfaction with the current state of X. As users seek alternatives, Bluesky's promise of decentralization and user control positions it as a strong contender in the social media landscape.