In her likely final campaign speech in Georgia, Vice President Kamala Harris criticized former President Donald Trump, labeling him as obsessed with power and division, while expressing her admiration for young voters, particularly Generation Z, who are eager for change. Concurrently, polling indicates that young voters in Northwest Indiana are split between supporting Harris and Trump, with some expressing uncertainty about their choices. Experts highlight that the current political landscape is influenced by social media, which has intensified polarization among voters due to misinformation and echo chambers. Both campaigns have strategically targeted Gen Z through social media platforms, recognizing their significant potential as a voting bloc in the election. This demographic, which includes many first-time voters, is increasingly engaging with political content online, making them a crucial audience for both candidates. The effectiveness of these social media strategies remains to be seen as the election approaches.