Generation Z's Growing Influence in Workforce

Generation Z, born between 1996 and 2012, is increasingly influencing the U.S. workforce, currently constituting 18% and projected to reach 30% by 2030. They prioritize financial security, competitive pay, and social responsibility in their job choices, while showing a renewed interest in in-person work for mentorship opportunities. However, criticism arises, with economist David Ndii labeling them as 'status quo children' who are struggling with lost privileges and lacking the necessary components for effective political change. Meanwhile, in the political arena, Kenyan parties are vying for Gen Z's support as they emerge as a significant voting bloc for the 2027 elections, driven by recent activism for better governance. Despite their progressive tendencies, Gen Z's support for populist figures like Trump in the U.S. has raised questions about their political alignment. Observers note that as Gen Z continues to enter the workforce, they will likely shape the job market with their distinct expectations and values.