Aroma Cafe Celebrates Year Serving Puerto Rican Coffee In Wisconsin

Several new and established coffee businesses are bringing unique cultural and innovative experiences to their communities. Aroma Cafe in West Allis, owned by Puerto Rican immigrants Lucy Torres and Jesus Mateo, opened in late 2024 and serves coffee imported from Puerto Rico alongside traditional snacks, preserving their heritage and building a loyal local following. In Acworth, Cranes Coffee offers a distinctive Cuban fusion menu inspired by owner Hunter Luis Corse's grandmother's recipes, including traditional Cuban cafecito and pastries, aiming to share Cuban culture through coffee. Meanwhile, Pascal’s Coffeehouse hosts seasonal drink competitions among its baristas to create innovative beverages that reflect current specialty coffee trends, such as the use of autumnal spices and the emerging coffee cocktail movement. Additionally, experimental coffee fermentation techniques, including the use of fruit during processing to enhance flavors, are gaining attention from coffee enthusiasts. These developments highlight a diverse and evolving coffee culture emphasizing tradition, innovation, and community engagement.