Wimbledon Finals Start Times Shifted Later to Boost Global Audience

The 2025 Wimbledon tennis finals schedule has been changed to better accommodate a global television audience, with both the men's and women's singles finals starting two hours later than the traditional 2pm local time. The men's final between Jannik Sinner and Carlos Alcaraz is set for a 4pm start, preceded by the women's doubles final at 1pm. This adjustment, announced by All England Club CEO Sally Bolton, aims to improve the experience for players and fans while maximizing worldwide viewership. The change comes amid concerns over declining TV ratings from the 2024 finals and hopes to attract more viewers internationally. Sinner, who has won three Grand Slams including Wimbledon and the US Open, faces Alcaraz, who is on a 24-match winning streak and was the 2024 US Open champion. Their rivalry is highly anticipated, with Alcaraz favored due to recent head-to-head wins, but the grass court setting might influence the outcome.