Snoop Dogg Returning for 2026 Milan‑Cortina Coverage

NBCUniversal announced Snoop Dogg will return as a roving correspondent for its primetime coverage of the 2026 Milan‑Cortina Winter Olympics on NBC and Peacock, joining lead host Mike Tirico. At the Paris 2024 Games he carried the Olympic flame, celebrated with athletes including Simone Biles, and was part of NBC’s Emmy‑winning coverage. Snoop will reprise his “Snoop’s Greatest Hits” segments, riff with Tirico, attend competitions, and explore northern Italy’s landmarks and culture from Milan to the Dolomites while bringing his signature humor and winter wardrobe. NBC executives praised his ability to connect with viewers and called him an “Ambassador of Happiness.” The Milan‑Cortina Games run Feb. 6–22, 2026, are the first dual‑host Winter Olympics and will open at San Siro. The Games will be carried live and in primetime on NBC and Peacock.