Céline Dion Fronts Charlotte Tilbury's 2025 'Star Confidence' Campaign

Céline Dion has been announced as the face of Charlotte Tilbury’s 2025 holiday/Christmas “Star Confidence” campaign. The campaign features a remixed version of her song “I’m Alive” and glamorous footage of Dion in striking looks — including a sparkling nude catsuit with feathered sleeves — performing beneath a giant disco ball while clutching the new Star Confidence fragrance. The campaign reunites Dion with Charlotte Tilbury and Global Artistry Director Sofia Tilbury and also includes muses Jourdan Dunn, Quenlin Blackwell and Bella Tilbury alongside a holiday gift assortment. Both Dion and Tilbury describe the collaboration as a celebration of resilience and self-belief, with Tilbury praising Dion’s perseverance amid her recovery from stiff-person syndrome. The ads and product launch position the campaign as a high-glam festive moment that underscores Dion’s ongoing comeback after recent milestone appearances such as the 2024 Paris Olympics and the 2024 Grammys.