PepsiCo Adds More Chips to Snack Bags

PepsiCo is addressing consumer frustration over shrinkflation by introducing 'bonus' bags of Tostitos and Ruffles that will contain 20% more chips at the same price as standard bags. This decision comes in response to a significant rise in snack prices, which have increased by 36% since 2020, leading to a 1% decline in the company's snack sales last quarter. The 'bonus' bags will be available at select locations, and PepsiCo will also enhance its variety packs by adding two extra small bags. The announcement follows criticism from Congress regarding shrinkflation practices among major food manufacturers. Despite these changes, skepticism remains about the extent and impact of these adjustments across the company's full range of products.