WWE Plans WrestleMania 43, Royal Rumble 2026 in Saudi Arabia

WWE's Chief Content Officer, Triple H, has spoken extensively about the promotion's ongoing partnership with Saudi Arabia, emphasizing the company's role in fostering social change within the Kingdom. Despite significant criticism regarding Saudi Arabia's human rights record and allegations of sportswashing, Triple H argues that WWE's involvement has helped evolve perceptions, particularly by promoting women's participation in wrestling events over time. He believes that change requires engagement rather than avoidance, highlighting WWE's part in gradually opening cultural norms in the region since their ten-year deal began in 2018, with the 2026 Royal Rumble scheduled to take place in Riyadh. However, some fans remain divided, expressing dissatisfaction with the decision to host WrestleMania 43 in Saudi Arabia, preferring the event to be held in North America or Europe. Meanwhile, wrestling legend Vince Russo has criticized Triple H's creative direction, suggesting he lacks creativity and is struggling to improve WWE's product. Nevertheless, WWE continues to position itself as a non-partisan brand aiming to bring people together through its global expansion efforts.