Chanel and L'Oréal Families Invest in The Row

The Olsen sisters' luxury fashion brand, The Row, has secured significant investments from the Wertheimer brothers, owners of Chanel, and Francoise Bettencourt Meyers, heiress of L'Oréal, valuing the company at approximately $1 billion. The investment was facilitated through their family offices, Mousse Partners and Tethys Invest, respectively. Fashion entrepreneur Natalie Massenet's Imaginary Ventures and Lauren Santo Domingo's StDominique Capital are also participating in the funding round. The Row, known for its minimalist aesthetic and high-quality materials, has gained a reputation in the quiet luxury segment and plans to open its first boutique in France soon. Despite these investments, the Olsen twins will remain the majority shareholders of the brand, which has become popular for exclusive items such as their $7,000 handbags. All involved parties have refrained from commenting on the transaction details.