Shania Twain captivated the audience at the 2024 People's Choice Country Awards with a custom-designed, bedazzled denim ensemble by Levi's, featuring a halter top, gloves, and a '60s-style blonde hairstyle. Twain, who hosted the event held at Nashville's Grand Ole Opry House, collaborated closely on the design of her outfit, emphasizing her joy in being part of the creative process. The awards show featured performances from top country artists like Miranda Lambert, Kane Brown, and Brad Paisley, with Lambert and Brown taking home significant awards. Twain, who is also a nominee for Concert Tour of 2024, drew inspiration from Reba McEntire for her hosting duties. The event celebrated the biggest stars in country music with a night of memorable performances and glamorous outfits.