The July 30th episode of NXT Great American Bash aired on SyFy, drawing 468,000 viewers and a 0.15 rating in the 18-49 demographic, a drop from the previous week's 633,000 viewers on USA Network. The event featured several matches, including Alba Fyre and Isla Dawn defending their Women's Tag Team Championship against Jakara Jackson and Lash Legend, with the champions retaining their titles despite a lack of chemistry between the teams. Tony D’Angelo successfully defended the Heritage Cup against Tavion Heights in a closely contested match that went to five rounds. Additionally, Cedric Alexander defeated Brooks Jensen, with the match serving to build a storyline around Jensen's character. The show also included a live performance by Joe Hendry, adding entertainment value to the wrestling event. This installment of NXT highlighted both the athletic competitions and the storylines that engage fans.