Ralph Lauren kicked off New York Fashion Week with a spectacular runway show in the Hamptons on September 5, ahead of the official start. The event showcased over 100 looks from various lines, including the Ralph Lauren Collection and Purple Label, with notable celebrity guests such as Usher, Jill Biden, and Naomi Campbell in attendance. The Hamptons venue, Khalily Stables, was transformed into a chic setting reflecting Lauren's aesthetic, with classic American designs and vibrant youth-inspired pieces. The show emphasized diversity, featuring models of different ages, ethnicities, and body types, which was well-received by attendees. Lauren’s connection to the Hamptons was highlighted as a source of inspiration for his designs, and the evening included vintage cars and a replica of his Polo Bar for post-show festivities. This season marks a potential turning point for New York Fashion Week, as it attracts a wave of international designers and renewed interest.