Disney Plans Skinny Bundles for ESPN After Venu's Closure
Disney Plans Skinny Bundles for ESPN After Venu's Closure

Disney Plans Skinny Bundles for ESPN After Venu's Closure

News summary

Disney CEO Bob Iger announced plans to capitalize on emerging 'skinny bundles' to make ESPN more accessible, following the dissolution of the Venu sports streaming venture due to legal challenges. The new strategy aims to provide consumers with various options for consuming ESPN, including through standalone apps, traditional cable bundles, or leaner sports-only packages. Iger emphasized that these skinny bundles could better serve cord-cutters and align with shifting consumer preferences. Additionally, Disney is preparing to launch a new direct-to-consumer ESPN service, dubbed 'Flagship,' which will include personalized features for sports fans. This shift reflects Disney's broader strategy to adapt to changing market dynamics and consumer dissatisfaction with current streaming offerings. The company's recent financial results showed a positive trend, with increased revenues and subscriber growth despite challenges in the streaming sector.

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