Pharrell Williams unveils Louis Vuitton ButterSoft Sneakers for 2025
Pharrell Williams unveils Louis Vuitton ButterSoft Sneakers for 2025

Pharrell Williams unveils Louis Vuitton ButterSoft Sneakers for 2025

News summary

Pharrell Williams, Louis Vuitton's men's creative director, is set to launch a new sneaker line called the ButterSoft, which blends streetwear aesthetics with luxury fashion. The sneakers, featuring a chunky profile and oversized tongue, come in 47 different colorways and reflect Pharrell's unique design philosophy, influenced by his earlier work with brands like BBC Ice Cream. The ButterSoft collection is expected to debut as part of Louis Vuitton's Fall/Winter 2025 lineup, although the exact release date remains unconfirmed. Meanwhile, designer Colm Dillane of KidSuper Studios is drawing inspiration from Pharrell's success, teasing a similar footwear collection with 27 different styles, including collaborations with various brands. Dillane's playful homage to Pharrell's ButterSoft line is evident in his 'SuperSoft' teaser, showcasing his upcoming fall collection set to be presented at Paris Fashion Week. This ongoing collaboration between Pharrell and Louis Vuitton marks a significant evolution in luxury streetwear.

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