Apple has launched the iPhone 16 series, including the iPhone 16, 16 Plus, 16 Pro, and 16 Pro Max, featuring significant upgrades such as the new A18 Bionic chip and enhanced camera capabilities. The Pro models come with a 6.3-inch and 6.9-inch display, respectively, and support advanced photography with a 48 MP main camera and 5x optical zoom. Prices in India start at ₹79,900 for the iPhone 16 and go up to ₹1,84,900 for the Pro Max model, with availability beginning September 20, 2024. Notably, the Pro models introduce an Action Button for quick access to features and improved battery life, with the Pro Max offering up to 33 hours of video playback. Pre-orders for the devices began on September 13, and they are available in various new color options, including Desert Titanium. The iPhone 16 series emphasizes enhanced performance, camera technology, and user experience, positioning itself strongly in the competitive smartphone market.