KPop Demon Hunters Spark Global Lavender Braid Trend

The animated film KPop Demon Hunters has sparked a major beauty trend with its heroine Rumi’s distinctive lavender braided hairstyle becoming wildly popular, inspiring a surge in hair tutorial searches and social media recreations since its June release. Bollywood actor Ishaan Khatter is making waves in the fashion world as the first Indian to front a global campaign for Hugo Boss, symbolizing diversity and ambition in menswear. Queen Rania of Jordan showcased a vibrant summer look featuring pieces from luxury brands like Chloé and Prada during a visit focused on women's empowerment, highlighting the ongoing popularity of the butter yellow color trend. Meanwhile, the halter bandana top, a Y2K fashion staple, has returned with renewed appeal for its versatility, breathability, and chic simplicity, dominating summer style feeds. Sustainable fashion is also gaining momentum with khadi fabric emerging as a favored summer choice due to its eco-friendly, breathable, and stylish qualities, making it ideal for a range of casual to formal summer outfits and accessories.