League One Volleyball Secures $100 Million Funding

League One Volleyball (LOVB) has secured $100 million in new funding, bringing its total capital to $160 million ahead of its inaugural season starting January 8, 2024. The investment comes from Atwater Capital, Ares Management, and Left Lane Capital, with plans to leverage this funding to support the professional league and its extensive grassroots network. LOVB operates 58 junior clubs across 26 states, engaging over 16,000 athletes, and aims to elevate volleyball to a major league status. The league will feature teams in six cities, including Atlanta and Houston, and boasts rosters with 17 Olympians. Co-founder Katlyn Gao expressed enthusiasm for the rising investment in women's sports, highlighting the potential for growth. The new league will join other professional volleyball leagues in the U.S. and is set to gain visibility through ESPN broadcasts of its matches.