Designers Showcase Sustainable Denim Innovations at Amsterdam Forum

Wrangler and designer Kendra Scott have teamed up for the second time to launch the Wrangler x Yellow Rose by Kendra Scott 2.0 collection, which celebrates women in the West with a blend of Western heritage and contemporary feminine style. The 10-piece capsule features denim skirts, vest sets, embroidered and studded jackets, graphic tees, and a chic blazer and trouser set, all designed to be both stylish and wearable for various occasions. Several fan-favorite pieces from the first collaboration return in new colors, showcasing the enduring appeal of classic design with a fresh twist. The collection emphasizes the spirit of the Western woman, combining Wrangler’s craftsmanship with Kendra Scott’s signature touches to create pieces that are built for movement, durability, and empowerment. Available now for a limited time, the collection stands out for its versatility and nod to iconic rodeo fashion while remaining relevant for modern lifestyles.