John Cena Ends Heel Run, Returns Babyface Ahead SummerSlam

John Cena’s heel run in WWE appears to be ending as he re-embraces his babyface persona ahead of his Undisputed WWE Championship match against Cody Rhodes at SummerSlam. During the August 1 SmackDown episode, Cena thanked Rhodes for reigniting his passion, declaring his intention to leave WWE as champion and reaffirming his love for wrestling, signaling a return to his true self rather than the villainous character he portrayed since March. Triple H revealed that Cena had long wanted to play a villain and that the heel turn was designed to offer a fresh challenge and creative reinvention during his farewell tour, which began in January 2025 and will conclude in Boston in December. Cena explained in a recent podcast with Stephanie McMahon that his retirement decision stems from the physical toll wrestling takes on his body, emphasizing the need to prioritize his health and personal life. Despite retiring from active competition, Cena plans to remain involved with WWE in a different capacity. Meanwhile, longtime rival CM Punk reflected on their historic feud and expressed gratitude for their final encounters in the ring during Cena’s farewell run.