Warner Bros. Discovery Appoints Ryan Gould, Bobby Voltaggio U.S. Ad Sales Presidents
Warner Bros. Discovery Appoints Ryan Gould, Bobby Voltaggio U.S. Ad Sales Presidents

Warner Bros. Discovery Appoints Ryan Gould, Bobby Voltaggio U.S. Ad Sales Presidents

News summary

Warner Bros. Discovery has appointed Ryan Gould and Robert Voltaggio as presidents of U.S. advertising sales, succeeding Jon Steinlauf, who left the company in late 2024. The duo, who have over a decade of experience within the company, will oversee sales strategies for networks and streaming, including clients, digital sales, and marketing. Gould will focus on go-to-market strategy, while Voltaggio will specialize in platform monetization. Their appointments come at a critical time as the company adapts to the challenges posed by a declining linear TV market and the increasing competition in the advertising space. Bruce Campbell, WBD's chief revenue and strategy officer, emphasized the need for innovation and change in their approach to servicing clients and agency partners. Their leadership is expected to significantly impact the future of WBD's advertising strategy as the company prepares for its 2025 Upfront Presentation in May.

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