OKPOP Museum's Heart and Soul Campaign Progress

The Oklahoma Museum of Popular Culture (OKPOP) in Tulsa is working to raise $18 million in private funds by November 2025, necessary to unlock an equal amount in state matching funds for its completion. Presently, the museum has secured over $8.6 million, marking nearly halfway to its goal, despite past financial challenges and layoffs. This initiative is part of the Heart and Soul Campaign, aiming to highlight Oklahoma's impact on popular culture and boost local tourism. Lt. Gov. Matt Pinnell emphasized the urgency of this effort, noting the deadline and the potential cultural significance. The museum, which broke ground in 2019, requires a total of $36 million to complete its exhibits and infrastructure. The project, first proposed in 2009, remains a significant cultural endeavor for Oklahoma, promoting its creative heritage globally.