Affirm, Shopify Expand Shop Pay Globally to Canada, UK

Affirm and Shopify have announced the global expansion of Shop Pay Installments, with the service now available to select Shopify merchants in Canada, marking its first rollout outside the U.S. This collaboration aims to enhance consumer purchasing power and drive growth for merchants by allowing shoppers to pay in flexible biweekly or monthly installments. The service will be accessible to a wider audience in Canada and the U.K. this summer, with plans to extend to Australia and Western Europe later. Affirm's CEO emphasized that millions of users in the U.S. trust Shop Pay Installments, and this expansion represents a significant opportunity to capture the growing demand for flexible payment solutions in international markets. The launch requires no additional technical integration for merchants, facilitating easier access to the service. Overall, this initiative is expected to boost conversion rates and reduce shopping cart abandonment for merchants globally.