Apple, Google Smartphones Banned in Indonesia

Indonesia has implemented a ban on the sales of Apple's iPhone 16 and Google's Pixel smartphones due to non-compliance with local content regulations that require a significant percentage of components to be produced domestically. The Ministry of Industry stated that Apple has not met its investment commitments for local manufacturing, falling short in its promised 1.7 trillion rupiah investment, while Google was similarly penalized for failing to meet the requirement of 40% locally sourced components. Approximately 9,000 iPhone 16 units have entered Indonesia through personal shipments, but they cannot be resold. The bans have raised concerns about protectionism and potential negative impacts on consumer choice, as voiced by critics. Apple has requested a meeting with the Minister of Industry to discuss the situation, while the government emphasizes the need for compliance to foster local industry growth. Both companies face pressure to fulfill their commitments to avoid further restrictions in this significant market.