Nexo Signs Three-Year Sponsorship with DP World Tour, Launches Nexo Championship in Scotland

Nexo, a leading digital assets wealth platform, has signed a groundbreaking three-year partnership with the DP World Tour, becoming its official digital asset and wealth partner through 2027. This deal includes sponsorship of six major tournaments in 2025, such as the Genesis Scottish Open, Betfred British Masters, and the season-ending DP World Tour Championship, with the centerpiece being the newly renamed Nexo Championship held at President Donald J. Trump's Trump International Golf Links in Aberdeenshire, Scotland. The partnership marks the first collaboration between a crypto wealth platform and a major professional golf tour, highlighting the fusion of finance, technology, and sport to engage a global, affluent, and financially savvy audience. Nexo co-founder Antoni Trenchev praised President Trump’s leadership for fostering innovation in the U.S., which influenced the company’s reentry into the American market. Both organizations emphasized shared values of precision, discipline, and performance, with Nexo offering premium hospitality and bespoke experiences at the events. This alliance reflects the growing trend of cryptocurrency firms expanding into sports sponsorships to reach mainstream audiences.