Coachella Features Peso Pluma, Karol G, Bad Bunny, Anitta

Bryan Pujol Sánchez, a rising star in Cuban pop music, began his career with the single 'El favor' and has since gained recognition for his unique fusion of contemporary pop with traditional Cuban sounds. Despite the challenges facing pop music in Cuba, Sánchez successfully carved a niche for himself, emphasizing the importance of blending diverse musical influences in his work. In the broader Latin music scene, emerging artists are gaining attention, with Billboard Latin highlighting newcomers like Chicarica, who are innovating within the indie-pop genre. Additionally, Hofstra University recently hosted 'EscuchARTE,' an event showcasing Latin American music, featuring both students and renowned artists, further promoting cultural appreciation in the arts. The Latin music landscape continues to thrive with festivals like Coachella showcasing a variety of artists, including Bad Bunny and Grupo Firme, illustrating the genre's growing mainstream appeal. This vibrant environment underscores the significance of both established and emerging talents in shaping the future of Latin music.