Unilever Explores Sale of Dutch Food Brands
Unilever Explores Sale of Dutch Food Brands

Unilever Explores Sale of Dutch Food Brands

News summary

Unilever is considering the sale of several non-core Dutch food brands, including Unox and Conimex, as part of a broader strategy led by CEO Hein Schumacher to focus on its most profitable 'power' brands. The company has engaged ABN Amro to assist in the potential sale, with profits from these brands estimated at around €40 million. Additionally, Unilever is assessing smaller food brands in the UK and other European markets for divestiture. This restructuring follows criticism of previous CEO Alan Jope's management, which led to a bloated brand portfolio that hindered the growth of key products like Knorr and Dove. Schumacher's strategy aims to streamline operations and increase investment in the top 30 brands, which account for over 70% of sales. The company has already announced plans to spin off its ice cream unit, further signaling its commitment to refining its focus.

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