Nintendo Settles Trademark Lawsuit With Genki Over Switch 2 Mockup

Nintendo has settled a trademark infringement lawsuit with accessory manufacturer Genki, stemming from Genki's early promotion of Switch 2 accessories and display of 3D-printed mockups before Nintendo's official console reveal. Genki, whose parent company is Human Things, agreed to pay Nintendo undisclosed damages and to cease using Nintendo's intellectual property, including trademarks, logos, color schemes, and product names like "Glitch 2" and marketing terms such as "Genki Direct" that could cause consumer confusion. The lawsuit accused Genki of unfair competition, false advertising, and misleading claims regarding early access to the Switch 2 hardware, which Genki has denied. A permanent injunction prevents Genki and its subsidiaries from using Nintendo's designs and branding in the future, except under limited nominative fair use when clarifying compatibility or unlicensed status. Both parties agreed to cover their own legal fees, and the settlement resolves the dispute without trial. This case highlights Nintendo's efforts to protect its intellectual property and control the narrative around its new console launch.