Insta360 Launches Cash Incentives for Employee Dating

Insta360, a Shenzhen-based tech company, has launched a dating initiative that rewards employees for fostering romantic relationships. Employees earn 66 yuan (approximately $9) for each successful introduction of a single individual outside the company on its dating platform. If a match leads to a relationship lasting three months, both partners and the matchmaker receive a bonus of 1,000 yuan (around $140). Since the initiative's launch less than three months ago, nearly 500 posts have been made, with about 10,000 yuan distributed in rewards for posts. Reactions to the program have been mixed, with some employees enjoying the initiative while others criticize the notion of monetizing love. This program emerges amidst China's declining marriage and birth rates, with recent statistics showing a significant drop in marriages and record-low birth rates.