Warner Bros. Launches Global Superman Merchandise Collection

Ahead of the July 2025 release of DC Studios' first feature film "Superman," Warner Bros. Discovery Global Consumer Products (WBDGCP) is launching one of its largest global merchandise collections celebrating the iconic superhero. The collection, developed with over 100 partners including Mattel, Funko, Spin Master, and McFarlane Toys, spans toys, collectibles, apparel, home goods, and pet items, offering fans a broad array of products inspired by the new cinematic DC Universe directed by James Gunn. Notable items include Spin Master's Flying Krypto and Kaiju Slime Battle Set, Imaginext's Superman Kaiju Clash, and Funko's extensive figurine range. Separately, Kuala Lumpur-based fashion brand Carlorino has introduced a limited-edition Superman-inspired accessories line featuring 15 stylish pieces such as bags, wallets, sneakers, and lifestyle items that blend comic book aesthetics with contemporary fashion. These collections aim to engage diverse audiences globally, with the WBDGCP products available in major North American retailers and Carlorino's offering accessible in Malaysia. Collectively, these product launches enhance anticipation for the film's July premiere and highlight Superman's enduring pop culture influence.