Meghan Markle's As Ever Brand Sells Out Within Hour

Meghan Markle's lifestyle brand, As Ever, achieved remarkable success by selling out its inaugural collection within an hour of launch, featuring products like crêpe mix, raspberry spread, and herbal teas. Despite high prices, the demand was significant, with some items, such as a limited-edition honey, selling out in under five minutes. Markle expressed her gratitude on Instagram, stating that this was just the beginning for her brand, and she plans to expand with seasonal drops. The launch was executed in partnership with Netflix's CPG division, aiming to connect her personal life with her entrepreneurial endeavors. While many praised the brand's success, some critics dismissed the sellout as a marketing strategy due to the limited quantities available. This launch comes amidst Markle's ongoing efforts to establish herself as a businesswoman following a series of ups and downs in her recent career.