Marc Jacobs has launched its Fall 2024 campaign featuring a star-studded lineup that includes Cardi B, Lil Uzi Vert, and Kai Cenat, among others. The campaign, directed by Harmony Korine, showcases the collection's vibrant designs and accessories, including notable bags like the Leather Medium Tote and Sack Bag. Lil Uzi Vert, who previously faced online criticism for their fashion choices, posed confidently alongside Cenat in promotional images, drawing mixed reactions but overall excitement from fans. Each participant answers the question 'What is Marc Jacobs?' with Uzi describing the brand as 'love,' emphasizing the campaign's focus on positivity. The collection, which features bold prints and colors, is set to be available from August. Cardi B's participation comes as she announces her pregnancy and navigates personal changes, including filing for divorce from Offset.