HKCEC earns gold Halal certification, boosts Muslim tourism

The Hong Kong Convention and Exhibition Centre (HKCEC) has achieved Gold Certification for MICE venues from CrescentRating, making it the first venue in Hong Kong to receive this prestigious recognition. This certification aligns with the Hong Kong government's efforts to promote Muslim-friendly business and tourism, and is expected to attract more Muslim exhibitors, buyers, and visitors. HKCEC has implemented several enhancements, including separate prayer rooms and halal-certified food options, to ensure a welcoming environment for Muslim attendees. The rise in Muslim visitors is notable, with pre-pandemic figures indicating significant tourist inflows from key markets such as the Middle East and Southeast Asia. The management company expressed pride in this accomplishment, emphasizing its commitment to creating positive experiences for all users. This move is anticipated to bolster Hong Kong's reputation as a desirable destination for the growing global Muslim travel market.