Detroit Pistons Partner with StockX as Sponsor
Detroit Pistons Partner with StockX as Sponsor

Detroit Pistons Partner with StockX as Sponsor

News summary

The Detroit Pistons have officially partnered with StockX, a Detroit-based online reseller, making them the new jersey patch sponsor starting in the 2024-25 NBA season. This partnership, unveiled at a community event hosted by former NBA player Jalen Rose, is seen as a cultural collaboration that goes beyond basketball, with Pistons Vice Chairman Arn Tellem emphasizing the shared commitment to uplift the Detroit community. The partnership will feature the StockX logo on the Pistons' jerseys, replacing United Wholesale Mortgage, and will include various initiatives to engage fans and support local programming, particularly with the Pensole Lewis College of Business and Design. Notable attendees at the launch included Pistons star Cade Cunningham and Grammy-nominated artist Big Sean, who performed at the event. This collaboration signifies a merging of sports and culture, reflecting the resilience and diversity of Detroit. Both parties aim to create positive impacts in the community through this joint venture.

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