Broad Arrow Sets Ferrari 166 Spyder Auction Record at Villa d’Este

Broad Arrow Auctions marked a successful European debut at the Concorso d’Eleganza Villa d’Este with total sales reaching €31.17 million and a 78% sell-through rate. The highlight was a 1948 Ferrari 166 Spyder Corsa, which sold for a record-breaking €7.54 million after a fierce bidding war, underscoring its historic significance and rarity. Other notable sales included a 2003 Honda NSX-R that set a world auction record at €934,375 and a 1989 Ferrari F40 Competizione that fetched €2.31 million. The event also featured a successful BMW-only sale, with a 1980 BMW M1 Procar-spec coupe selling for €602,500. Over 8,000 viewers watched the auction live, reflecting Broad Arrow's effective multi-channel engagement strategy and global reach. Following this event, Broad Arrow plans to continue expanding its presence with a Monterey Jet Center sale scheduled for August 2025.