Karan Johar, Akshay Kumar Lead $40M Fashion Entrepreneur Reality Show in India

The new reality series "Pitch to Get Rich," premiering on JioHotstar on October 20, 2025, focuses on fashion entrepreneurship in India by offering a Rs 40 crore investment pool to support 14 selected founders pitching their fashion business ideas. Bollywood celebrities Akshay Kumar, Karan Johar, Manish Malhotra, and Malaika Arora serve as judges, mentors, and investors, joined by prominent business leaders such as Naveen Jindal, Dhruv Sharma, and Ravi Jaipuria. The show, produced by Fashion Entrepreneur Fund and Dharmatic Entertainment, aims to merge fashion, business, and innovation while championing the "Make in India" initiative. It highlights the real-world business challenges faced by fashion startups and offers mentorship alongside funding. The series is described as a unique platform that combines entertainment with genuine opportunities for Indian fashion entrepreneurs to thrive globally. Special appearances by other Bollywood stars like Saif Ali Khan, Ananya Panday, and Sara Ali Khan add to the show's star power and appeal.