Universal Music Group Establishes Berry Gordy Scholarship at UCLA
Universal Music Group Establishes Berry Gordy Scholarship at UCLA

Universal Music Group Establishes Berry Gordy Scholarship at UCLA

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Universal Music Group (UMG) has established the Berry Gordy Music Industry Scholarship at UCLA's Herb Alpert School of Music, supporting high-potential students enrolled in the Music Industry Program. This scholarship builds on the 2024 launch of the UCLA Berry Gordy Music Industry Center, a dedicated hub for research, teaching, community engagement, and career support in the evolving global music business. Each year, a student demonstrating exceptional promise and financial need will be named a Berry Gordy Scholar, receiving funding for tuition, housing, and educational expenses, with eligibility for renewal based on continued need and academic engagement. UMG Chairman and CEO Sir Lucian Grainge emphasized that the scholarship honors Berry Gordy's 65-year legacy of artistry and innovation, reflecting the entrepreneurial spirit Gordy brought through Motown, Tamla, and Detroit's pioneering sound. Berry Gordy expressed enthusiasm for the program, highlighting its role in opening doors for future music industry leaders and promoting music as a force for good and cultural unity. The scholarship aligns with UMG's Sounds of the Future initiative, which supports Black creativity, cultural heritage preservation, and equity in the music business.

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