Joey Essex Reveals £2.2m Essex Smart Home Upgrade

Joey Essex, former star of The Only Way Is Essex (TOWIE), recently showcased his luxurious five-bedroom, three-bathroom mansion in Essex, valued at approximately £2.2 million, in a social media collaboration promoting Amazon Smart Home technology. His high-tech home features include Alexa-controlled mood lighting and blinds, Blink security cameras, a private swimming pool with golden monkey and dragon statues, a basketball court, and an outdoor bar, which he calls his “exclusive Essex beach club.” Essex emphasized the ease of managing smart home devices, saying if he can do it, anyone can, addressing research that shows many Brits feel overwhelmed by smart home setup. The mansion is located just a short walk from the modest semi-detached house where he grew up with his family, including his late mother and sister Frankie, who also appeared on TOWIE. Joey’s career has expanded from reality TV appearances on shows like I'm A Celebrity and Netflix’s Selling Sunset to ventures in fashion, and he is reportedly considering a boxing debut. Amazon’s UK Managing Director for Alexa highlighted how smart home technology offers practical benefits, including enhanced security and energy savings, making life easier for users.